REAL TOUGHNESS is a worldwide skateboard/BMX/dance event hosted since 2011 by Casio G-Shock.
We creative-directed the 2016 event which took place at the Roppongi Hills Arena. In addition to the logo, key-visuals, pamphlets, and event flags, we’ve also designed on-site monitors, online graphics, and the championship award.
We constructed trophies based on the design using 3D printers with aged-print finishing. We also designed the graphics for the “STUSSY x G-SHOCK REAL TOUGHNESS” T-shirt released to commemorate the event.